Explainer Video
Boost Your Business Growth with the Explainer Video
What’s the first thought that comes to your mind when you hear the term explainer video? Maybe a video that explains any concept, product or anything. Right? Well if you are thinking this, then you are not wrong but along with this, there is so much more to it. Let us make you familiar with the term explainer video. It refers to a short animated video that captures the essence of your brand within a short period of time.
Have a look at these stats and get ready to avail the explainer video services:
As per a research conducted online, more than 93% of businesses use explainer video and believe that these videos have increased user understanding of their products and services.
Adding the explainer videos on your website makes users stay for more time on your site, which results in 53 times more likely to show you first on Google as it shows that your site has good content.
57% of the businesses say that explainer video animation gave them more confidence to make a purchase for any product.
After knowing these stats, you must be thinking of animated explainer video production. Therefore, let us tell you that in order to produce an explainer video, you must be familiar with some tips that help you in creating a video for you.
Some tips to create a successful explainer video
- Your audience is the first thing that you should know in order to make a winning explainer video. The reason behind this is that it helps you in creating the video according to your audience and their desires. And if you create a video as per your audience’s desires, then it will create a strong connection between your video and your audience.
- The other major thing that you should take care of is the quality of the video, which should be high in each and every stage of the process of video production. Thus, our creators pay strong attention to the quality of the video in order to deliver excellent final output.
- The script is one of the most important things that should be attractive and small. We all know that script is the most important element of the process of video production, thus, our team of content writers works closely with you and curates the script in such a way that it seems interesting and valuable for your audience. By using the interest and engaging in your script, we help you in increasing your traffic along with the growth of your business.
- Time is the other thing that we consider while creating an explainer video. We keep this thing in our mind that the video that we are going to create for you is short, crisp and straightforward so that it becomes easy to understand and it stays in the memory for a long period of time. In order to make your video entertaining and brief, we keep the length at least 90 seconds to 120 seconds and make your video simple with the main concept in it.
- The addition of the brand is the other thing that our professional creators consider while creating the explainer video. The reason behind this is that applying the identity of your brand in the video helps in making it easier for our clients to reach the target audience and make them understand about your business goals and values.
- Music is one of the most important things by which we can take a big advantage. This simply means that we use attractive music in your video and it attracts more and more users towards your business. By adding the music, we make your video more memorable and engaging. Thus, we use the music in such a way that it will give your message to your customers and also attract more new viewers towards it.
With these tips, our team creates stunning explainer videos. With experience of many years and after working on a variety of projects, we offer you the world class explainer video services. There are a huge number of companies available in the market that provide you explainer video services. But, at golflydigital, we have the extra edge with our services and this is the reason that we are the best explainer video company that provides you the best services.
Now some of you might be wondering the types of explainer video so that you can avail the one that your business requires. Thus, let us know the types of explainer videos.
Types of explainer videos that our expert professional deliver:
- 2D cartoon animation: This is the most common type of explainer video that allows the creator to show their creativity while making the video as attractive and engaging as possible.
- Kinetic typography: This type of explainer video is probably the most entertaining video to watch which is great for small businesses and startups who desire to get their message across their clients & customers. And the best part about the kinetic typography is that it can create a very powerful impact by highlighting their keywords and main phrases.
- Whiteboard animation: This is the other most common type of explainer video that is fun to watch and heavily engages the user with the way the drawing progresses.
- Cutout animation: This type of explainer video uses cutouts in order to explain the message. The cutout animation video is very easy to produce and makes the video fun and unique to watch.
- Motion graphics: These types of explainer videos are very engaging and are used when the nature of the video is complex. These videos mainly use creativity in order to demonstrate the messages.
- Live action videos: The live action video is used by the company in order to showcase the human side of the business.
After knowing the types of explainer videos, you might be wondering which one will be perfect for your business.
How can explainer video help you in enhancing your SEO rankings and your business?
Explainer video allows you to improve your organic rankings, which attract more and more audience towards you and help you in increasing the growth of your business. Given below are some ways by which explainer video animation helps you. Thus, have a look at them:
We are all familiar with this that the longer the visitor will stay on your website the longer will be your reward from google as it will give your site a higher position in the search engine. And the explainer video can be a great way to keep your visitors longer on your site. With our attractive explainer videos, you can definitely attract viewers towards your business.
- Explainer videos are the one that has a fantastic ability to present the statistics, facts and useful insights in an entertaining way, which is very appealing for any webmaster and increase the chances of others finding your video and linking to you.
For establishing a deeper connection with your visitors, an explainer video can be a great way as with the help of these videos, you can create higher levels of trust and authority which can dramatically increase your conversion. With the best explainer video services, you will be able to establish a deeper connection with your audience.
Explainer video is the best way to meet the requirements of the users as they are eager to consume insightful information in a short interval of time. If you create a stunning thumbnail along with the alluring title and meta description, then the video helps you in increasing your click through rates, which further gives a positive signal to search engines and helps you in promoting your page.
Which type of explainer video animation will suit your company?
After getting familiar with the types of explainer videos, you might get confused about which type will be best for your company. But let us tell you that there is not any formula for choosing the video. You just need to ask some questions and after getting the right answers, you will be able to know which one is perfect for you. Most importantly, you can discuss these things with our project manager in detail and they will be glad to help you with all your questions.
- First, you can talk about the purpose of your explainer video. Your purpose can be increasing your brand awareness or to get more sales or to get more customers, all of them need different explainer video. Thus, it is important for you to first figure out the purpose of your video.
- You need to figure out the goals and objectives of your company so that you will get help in choosing the perfect video for your business.
- You are required to figure out the complexity of your products and services. If your products and services are very complex, then motion graphic explainer videos are perfect for you.
After finding the perfect explainer video animation for your company, you might be thinking that where and how you can use your explainer video.
Having a trending explainer video for your business is thus regarded as an amazing idea and it unlocks new paths for your business growth.
How your business can get benefits with the right PPC services
For the business, getting the PPC services have now become a necessity. If you are still not sure about getting them for your business, then have a look at the benefits of the PPC services.
Contribution to the business goals
The most common and a major reason for which the PPC advertising is chosen by the businesses. This helps you to achieve your marketing goals in an increased number. The goals of a business might range dynamically from high level brand to the leadership. PPC is one of the most powerful tools that help to align the website traffic and to meet the business goals. The right PPC marketing strategy serves the middle of the sales funnel.
Measurable and trackable
Another more important and powerful benefit that you can get from the PPC campaign is that these are easy to manage. With the PPC advertising campaigns, you can get the right analytics of how your campaign is working. Use the right tools to track performance. You can readily get the statistics about your ads and you can easily alter your marketing strategies as per the results that you get. Google Analytics provides you with the information and you are clearly able to see where your pennies have worked on.
Quick entry
No matter if you have started late for your digital marketing strategies. With PPC advertising, you can easily beat your competitors in no time. As compared to the other marketing strategies, PPC takes much less time to deliver the results. You can easily target your prospects at a much enhanced rate.
Control and authority
You can completely control the whole ad campaign. With a wide range of features available for the ad campaigns, you can choose the right keywords for the placement. Choose the target audience easily and you can be restrictive to the degree that you want. Along with that, you have the feature of budget flexibility. Set your own bids and choose where you wish to spend on what. For the positive results, you can scale up immediately whenever you want. Also, you can easily optimize your ad campaigns if they are not resulting well.
PPC works well with other marketing channels
With a lot of digital marketing strategies, you can get a better collaboration of PPC with all of them. When you opt for the PPC campaigns, you can easily drive in more customers and strengthen your other digital marketing strategies.
Great targeting
PPC can effectively target the audience that can deliver more conversions. Trying the testing and mixing out strategies will make sure that your PPC ads are leveraging the best benefits to you. With the right keywords, you can easily target the larger audiences and direct them on your website. Along with all these benefits, you can get a lot of other benefits for your business. You can easily build up brand awareness and trust with your customers. Get our PPC advertising services and get much of the organic traffic to your business.
Where to use the explainer video?
Many B2B businesses are using explainer video services to get creative videos in order to widen engagement, boost conversions and increase sales. Therefore, let us know some of the places where you can use these videos for the growth of your company.
- On the homepage of your website: Using an explainer video on the homepage of your website can help you in increasing the conversions significantly. According to statistics, 83% of businesses say that using an explainer video on the homepage makes it more effective and engaging.
- In your emails: Email is one of the most effective forms of communication and probably the highest driver of return on investment. Thus, if you use your explainer video animation, then you will be able to add value to the prospect and also be able to make your audience understand in a simple and engaging manner.
- On the landing page of your website: Using an explainer video on the landing page of your website can help you in reducing the bounce rate and also increase the average visiting time by 2 minutes, which further helps you in increasing the conversion rate.
- Conference, presentations and events: Explainer video can also be used as an attention grabbing introduction for a conference, presentations and events, which helps attendees understand your brand story without you having to say it.
- On your social media accounts: Using the explainer videos on your social media accounts make it easy for the viewers to get a quick glimpse into the services your business provides. We all know that videos are so powerful for engagement and shareability due to which social media platforms are the best and ideal place to use your explainer videos in order to attract more people towards it.
- Having a trending explainer video for your business is thus regarded as an amazing idea and it unlocks new paths for your business growth.
What do our explainer video services include?
We at goflydigital are the reputed firm that is known to deliver premium quality services to clients. We have been awarded as the best animated explainer video company with a dedicated team of professionals having intense experience in the industry and we endeavor harder to push our limits in every project that we get.
Here is what our explainer video services include
- Creation of short video: It is our primary responsibility to create a short animated explainer video according to the concept of the company.
- Find the topic: Our project manager will discuss your requirements in detail with you and search on the topic related to your services and business goals and based on it, the next step is taken.
- Way to advertise your video: It is our duty to provide you a proper method in order to advertise your video so that more and more customers will engage with it.
- Research about your audience: We also do a competitor study and check the work of the competitors and to do research about the audience so that we make the video in such a way that the company stands unique in this tough competition.
- Customizable Services: We provide you customizable services so that if any modification is required, then it can be done easily without facing any trouble.
- Consultancy and advisory services: We also provide you consultancy and advisory services due to which if you want to ask any query regarding the video, then we will provide you the best advice and guidance according to your needs and requirements.
The best animated explainer video production company is the one who fulfills all these duties dedicatedly and on time and we are one of them.
How to choose the right explainer video company?
With the changing times, advertising has changed its ways as well. The modern advertising methods are now overruled by online display ads. Our display ads services will make sure that you reach the maximum number of audiences in minimum time. Here is why one should choose the GoFlyDigital for the services.
- You can check our explainer videos portfolio because the style of a portfolio of the company is more important as compared to their geographical location. You can check our projects, awards received for our work, the complexity of the projects and other important information.
- You can do research about the previous clients of the production company and get to know the team with whom you are going to work.
- You can also check the ranking of our company and also go through the testimonials of our clients who have liked our work in the past.
- You can also check our experts who have rich experience in this desired field by talking with them and how they will approach your project.
Why to choose goflydigital for your explainer video?
We, at GoFlyDigital, have been serving the clients for years now and are known to be the best animated explainer video company.
- We have a dedicated team of experts that deliver you high quality videos.
- We are always connected to our customers and help out our customers with the challenges that they might face in the future.
- We provide you the best services that deliver you excellent results.
The services delivered by goflydigital will generate huge revenue for your business. Thus, if you are searching for explainer video services, then give us a chance to serve you. We are just a call away from you.
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